Project Feature
Align Wellness —
Brand Refresh & Digital Experience
Overview
Align Wellness is a modern health and wellness clinic focused on personalized care, movement, and long-term well-being. Legendary Creative House was brought on to fully reimagine the brand’s visual identity and digital presence, ensuring it reflected the quality of care, professionalism, and calm confidence experienced in the clinic. The project was structured in two phases to allow for thoughtful development and a cohesive rollout.
Phase 1 — Brand Photography
Phase 1 focused on refreshing Align Wellness’s photography library. The objective was to create imagery that felt warm, trustworthy, and modern while showcasing both the people behind the brand and the clinic environment itself.
Key photography goals included:
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Capturing authentic interactions between practitioners and clients
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Highlighting the clinic space with clean, natural lighting
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Creating versatile imagery for web, social, and marketing use
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Establishing a consistent visual tone to guide future brand assets
The resulting photo set now serves as the foundation for Align Wellness’s refreshed brand identity and upcoming digital launch.
Phase 2 — Website & Brand Videos
In Progress, Completion Early 2026
Phase 2 builds on the new photography and expands into a full digital refresh. This phase includes the development of a new website and a series of brand videos designed to clearly communicate Align Wellness’s values, services, and approach to care.
Planned deliverables include:
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A fully redesigned website with improved structure, clarity, and user experience
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Brand video content that introduces the clinic, team, and philosophy
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Visual storytelling aligned with the updated photography and brand tone
Together, these assets will position Align Wellness with a polished, cohesive presence that reflects both professionalism and approachability.